In today’s hyper-productive world, technological advances are constantly turning scarcity into commodity; Leonardo da Vinci had to pay roughly 5000€ in today’s money (not adjusted for inflation) for about 100g of ultramarine pigment (100g of pure gold would have cost…
Remember the last time you were driving on the highway and decided to stop your car to really look at a billboard ad for breakfast cereal? Neither do I. But what if it was a billboard of your mother-in-law, surfing…
We have been making art since the time we were living in caves, so the act of artistic creation is older than civilisation itself. Regardless of whether you’re writing articles, books, poetry or painting or sculpting, you may find that,…
There are millions of tons of paint produced each year around the world. In 2015, India alone (a strong exporter of pigments and paint), produced about 4 million tons. But regardless whether they are Liquitex, Rembrandt, home made or even…
Competition is always a question of variables; how many factors do we take into consideration, when choosing an expert; be it designer, plumber or auto mechanic. Usually there are a few that matter most and many that just aren’t that…
It was a sunny Tuesday evening in 2016 when British artist Dominic Wilcox opened the doors of his exhibition at the Ugly Duck Gallery in London to the public. Paintings, prints, sculptures and videos were put on display for the…
Imagine you’re at an exhibition opening talking to a friend about one of your new artworks. She asks you about its meaning — seeing that you made it, surely your insight on what it means to you could help her…
It doesn’t matter if you make perfume, write books, play music, dance or paint, you name it, all forms of communication need some form of interruption of the story you are telling, some drama or unexpected occurrence that makes the…
Before social media, businesses who wanted to advertise their products and services had to spend a fortune on billboards, newspaper ads, radio and eventually TV. But regardless of how much ads used to cost, they worked almost all of the…
We are the creators of narratives, it is our job to produce stories and to communicate those stories to others. Be it feelings of pleasure, anger, excitement, or a well intended warning, a good creator knows how to produce art…